Drive Web Traffic By Joining Social Bookmarking Sites
April 24th, 2009
Everyone is talking Web 2.0, and with over 68 million Google search results, it’s clearly a term that’s here to stay. But, interestingly enough, not everyone knows what it means. Web 2.0 is an all-encompassing name for the large number of online changes occurring at the same time. These changes include the addition of more complex media to websites, the movement to more user-friendly ad and text alignments, and the explosion of interactive formats and blogs.
A major web 2.0 category most asked about by marketers is social bookmarking. The question is – how can I leverage social bookmarking to increase my site’s traffic?
The best way to start tackling that question is to actually join a social bookmarking site yourself. Become familiar with the popular social bookmarking sites by joining them and creating a profile. Immerse yourself in the site and become familiar with the contributions that are most popular. Share favorite sites and include great content from your own site. Understand the tone and input of the site’s users and be sure you have something worthy to contribute. Social bookmarking users interact in a very personal way. They share product ratings, interesting sites, ideas, opinions, and articles. They develop a special community. If one or two users find and love your site, you often get the attention of their friends, too.
But, be forewarned, getting people’s attention through social bookmarking is only the first part of the getting the results you want. It’s critical that your site is attractive, innovative, interesting, and offers unique benefits to the users. It must transform that initial attention into true interest. Sites that are rich in regularly updated, fresh content are more likely to keep the attention of its traffic.
There are a number of top social bookmarking sites from which you can get started. But remember, you can’t just bookmark a page and expect the traffic to come. Again, you must have an interesting, content-rich, benefit-oriented site that is meaningful to people. Then your initial followers will return. Become part of the community themselves and really understand the role users play in evolving the site.
To make the most of social bookmarking, understand it. Become part of it. Use it. Join the community and start contributing.
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Social bookmarking sites could also do some works to gain better online visibility.I experienced getting huge sway on my traffic after submitting on some top bookmarking sites this could be because of the vast amount of users this social bookmarking sites have.